Lince Solutions was born in July 2015. It all started when Román Novoa, now president of Lince Digital Marketing, tried to get digital marketing services in San Jose, Costa Rica. At that time he owned Celular Phone retail stores.

He quickly realized that finding a reliable and affordable supplier for digital marketing services was not easy in Costa Rica. It was expensive…

It was extremely difficult to communicate with young entrepreneurs that dominated the field back then.

He created his own team and got it up and running to help his retail stores sell more using Digital Marketing.

Little did he imagine that his success with his own Social Media Marketing would attract the attention of colleagues and friends who soon asked him to manage their own social media networks.

Since then, Lince Digital Marketing has helped more than 100 customers improve digital communications skills and digital commercialization.

The entrepreneurs, those who were directly impacted by COVID-19 and those that weren’t, understood more than ever that to be present online, on the internet, was the right way to stay active and alive in their respective markets.

Today we greet and thank those who have accompanied us; amazing people that were at one time or another part of this project.

For them we have only our deep gratitude.


It is our mission to support the small entrepreneurs of Palm Beach, Broward, and Dade County, Florida USA by collaborating with them in evaluating existing strategies, improving and implementing them. We are committed to helping them establish communication with their target audience and improve sales conversions. We will evaluate the current strategic plan, tools, techniques, and results from their business digital marketing activities. Simple, straight-forward, and understandable language without major technicalities, that’s who we are.


We will be in the next five years a leading digital marketing company in Palm Beach, Broward, and Dade counties, Florida USA.