Lince Solutions was born in July 2015. It all started when Román Novoa, now president of Lince Digital Marketing, tried to get online marketing services in San Jose, Costa Rica. At that time, he owned several phone retail stores.

He quickly realized that finding a reliable and affordable supplier for digital marketing services was not easy in Costa Rica. It was expensive…

Plus, it was extremely difficult to communicate with young entrepreneurs that dominated the field back then.

Román created his own team and got it up and running to help his retail stores sell more using Digital Marketing.

Little did he know that his own success with Social Media Marketing would attract the attention of colleagues and friends who soon asked him to manage their own social media networks.

Since then, Lince Digital Marketing has helped more than 100 customers improve online communication skills and digital commercialization.

Today, entrepreneurs who were directly impacted by COVID-19 and even those who weren’t understand the key to doing business in these times. And that is to be present online, on the web, in order to stay active in the respective markets.

We now greet and thank those who have accompanied us, amazing people that were at one time or another part of this project.

For them, we have only our deepest gratitude.


It is our mission to support the small businesses and entrepreneurs of Palm Beach, Broward, and Dade County, Florida. We work in collaboration with your business to evaluate and improve existing strategies as well as implement new ones. We are committed to helping your business establish communication with its target audience and improve sales conversions. We will evaluate the current strategic plan, tools, techniques, and results from your business’s digital marketing activities. We use understandable language without major technicalities. Simple and straightforward, that’s how we operate.


We will be in the next five years a leading digital marketing company in Palm Beach, Broward, and Dade County, Florida.