Led by a HighLevel Certified Admin · South Florida

GoHighLevel CRM & AI marketing that follows up for you.

We set up the CRM, automations and AI that answer, follow up and book every lead — so your service business grows without hiring more staff.

Since 1985selling & growing businesses
English & Españolfor your whole team
Founder-ledevery project led by Roman Novoa
Roman Novoa, founder of Lince Digital Marketing
Roman NovoaFounder · Lince Digital Marketing

HOW IT WORKS

A CRM your team actually uses, built from less to more.

Most CRMs fail because they launch with too much, too fast. We build yours in phases: first the habits, then the automations, then AI — so every step pays off before the next one starts.

  1. PHASE 130–45 days

    Foundation

    Your GoHighLevel set up the right way and your team trained to use it every day.

    • Contacts, pipelines and calendars
    • Website forms connected to the CRM
    • Hands-on training, in English or Spanish
  2. PHASE 22–3 months

    Automation

    The follow-up that used to depend on memory now runs on its own.

    • Lead follow-up by SMS and email
    • Appointment reminders and intake forms
    • A2P 10DLC compliant messaging
  3. PHASE 36+ months

    AI & growth

    With the basics solid, AI and campaigns help you grow without adding staff.

    • AI chat and voice agents
    • Review requests and reputation management
    • Lead generation campaigns

Not sure where you are? We’ll map it in a free strategy call.

Book a free strategy call

WHO WE WORK WITH

Built for service businesses that live on follow-up.

If your revenue depends on calls, quotes and appointments, GoHighLevel can do the chasing for you. These are the industries we already build for in South Florida.

See if it fits your business
  • Healthcare & wellness
  • Chiropractors
  • Law firms
  • Accounting & tax
  • Insurance agencies
  • Financial advisors
  • Public adjusters
  • Title companies
  • Real estate investors
  • Cleaning companies
  • B2B distributors
  • Printing companies

WHAT WE OFFER

GoHighLevel at the center. Everything around it, connected.

Your CRM is the hub. Ads, website, Google profile and AI all feed it — so every lead lands in one place and gets followed up.

  • HighLevel CRM

    GoHighLevel set up around how your customers actually buy: pipelines, calendars, forms and reporting.

    Learn more
  • Follow-Up Systems

    Automated SMS, email and reminders so no lead, quote or appointment slips through.

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  • AI Implementation

    Chat and voice agents that answer, qualify and book — 24/7, in English or Spanish.

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  • Client Acquisition

    Meta and Google ads connected to your CRM, so every lead is tracked from click to client.

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  • High-Converting Websites

    Fast WordPress sites built to turn visitors into booked calls, wired straight into GHL.

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  • Google Business Profile & Maps

    Profile optimization, reviews and local listings so nearby customers find you first.

    Learn more
  • Technical SEO

    Speed, structure and indexing fixes that help your pages rank and stay ranked.

    Learn more
  • WordPress Hosting & Maintenance

    Managed hosting, daily backups, security and updates — handled for you.

    Learn more
  • HIPAA-Aware Healthcare Marketing

    CRM and marketing for practices that handle patient data, with BAA-ready setups.

    Learn more

Why choose Lince

Decades of sales experience. Certified in HighLevel.

Lince is led by Roman Novoa, who has spent more than 40 years helping businesses sell. That's why every CRM we build is designed around how your customers actually buy — not just around the software.

  • Sales first, software secondPipelines, follow-ups and scripts designed by a seasoned sales leader.
  • Certified setup, done rightYour account is configured to HighLevel's standards from day one.
  • Founder-led, hands-onRoman stays involved in every project — in English or Spanish, before and after launch.
Book a free strategy call
40+ yearsof sales leadership behind every project — now with CRM, automation and AI.
HighLevel Certified Admin badge
HighLevel Certified AdminOur founder, Roman Novoa, is verified in the official HighLevel directory.View the certified profile

Recent work

Real businesses. Systems that keep working.

A sample of GoHighLevel projects across South Florida. Client names kept private.

Chiropractic practice

Fewer no-shows, more 5-star reviews.

  • Online booking
  • SMS + email reminders
  • Review requests
  • Patient reactivation
  • Local Listings

Public adjuster

From Excel to a CRM that follows up.

  • ~700 records migrated
  • Bilingual website → CRM
  • Lead follow-up
  • Reactivation
  • Local Listings

Accounting firm

Website leads into automated nurture.

  • Lead capture forms
  • SMS + email automation
  • A2P 10DLC compliance
  • Local Listings

B2B wireless wholesaler

A GoHighLevel rollout the team actually uses.

  • Full GHL implementation
  • B2B pipelines
  • Sales team training
  • Local Listings

Insurance agency

Quotes, renewals and referrals on autopilot.

  • Quote intake → pipeline
  • Renewal reminders
  • Referral requests
  • Local Listings

Real estate investment

Every seller lead tracked to close.

  • Seller & buyer pipelines
  • Lead intake forms
  • Deal tracking
  • Local Listings

Financial advisor

From first call to long-term client.

  • Consultation booking
  • Prospect nurture
  • Client segmentation
  • Local Listings

Commercial cleaning

Quotes that turn into contracts.

  • Quote request → pipeline
  • 14-email nurture
  • Team training
  • Local Listings

Printing company

Quote requests that don't slip.

  • Quote forms → CRM
  • Job pipeline
  • Reorder reminders
  • Local Listings
Customers

What they say about us.

Discover how our clients’ success stories reflect the impact of our work.

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jose mendoza profile picture
jose mendoza
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Excelente asesoría AI ( Inteligencia artificial). Con roman novoa. Me enseñó y me habló un poco de los avatares, consejo de lo que se viene en el mundo digital. Soy entrenador personal en santiago de chile y estoy verdaderamente contento y agradecido
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Carlos M Piña G
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Desde que comencé mi emprendimiento, contar con la asesoría de Román Novoa y de Lince Digital Marketing ha sido fundamental. Más allá de ofrecer servicios de marketing, Román ha tenido algo que para mí ha sido mucho más valioso: la honestidad de decirme cuándo sí y cuándo no es el momento de hacer inversión importante en mi marketing digital. Como emprendedor que está comenzando, es fácil pensar que hay que invertir constantemente para crecer. Sin embargo, su asesoría me ha ayudado a entender que cada etapa del negocio requiere decisiones diferentes y que una buena inversión debe hacerse en el momento correcto, con objetivos claros y una estrategia detrás. Aprecio mucho esa forma de trabajar, porque siento que su prioridad no es simplemente venderme un servicio, sino ayudarme a tomar mejores decisiones para mi negocio. Definitivamente, recomiendo a Román Novoa y a Lince Digital Marketing a cualquier emprendedor que busque una asesoría de marketing profesional, estratégica y, sobre todo, honesta.
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Selva Pirela profile picture
Selva Pirela
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Here, from San Antonio, Texas. Two weeks ago, I was informed that I had to give a company presentation representing my department. The site Vice President, the Director, and several managers were going to be in attendance-142 people in total. Honestly, just thinking about it was overwhelming. Even though I had a very clear idea of what I needed, I didn't know how to create a presentation of that caliber. I asked AI who could help me with this, and Lince Digital Marketing was recommended as the top option. I decided to call them, and right from the start, the customer service was excellent. I didn't even have to struggle to explain what I was looking for; their response was immediate and extremely professional. Price is always an important factor when hiring these services, and I can tell you that theirs is very affordable. When they showed me the final result, I knew the presentation would be a huge success—and it absolutely was! Congratulations came pouring in, and everyone was amazed. Thank you so much for the high quality of your work, your speed, and your amazing service. I recommend this company with my eyes closed!
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Jose Gregorio Ybirma Villalba
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"Excelente experiencia trabajando con el equipo de Lince Digital Marketing. Desde la perspectiva de la consultoría y el desarrollo web, es invaluable contar con aliados que comprendan a la perfección cómo integrar estrategias de marketing efectivas con plataformas digitales sólidas. Su profesionalismo, atención al detalle y enfoque en resultados medibles marcan la diferencia. Son un socio estratégico altamente recomendado para potenciar cualquier proyecto en internet."
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Global Solutions Lincar Corp profile picture
Global Solutions Lincar Corp
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Trabajar con este equipo ha sido una excelente experiencia. Son verdaderos expertos en Go High Level CRM, automatizaciones, workflows y estrategias de conversión de clientes. Gracias a su conocimiento y profesionalismo, hemos logrado optimizar nuestros procesos, mejorar el seguimiento de nuestros prospectos y aumentar la eficiencia de nuestro negocio. Su atención al cliente es excepcional: siempre están disponibles para responder preguntas, brindar soporte y proponer soluciones adaptadas a nuestras necesidades. Si buscas una empresa confiable para implementar o mejorar tu sistema de Go High Level CRM, automatizaciones y marketing digital, los recomiendo con toda confianza. ¡Excelente servicio, excelentes resultados! Sin duda, una de las mejores empresas en Pembroke Pines.
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Andree Pastor profile picture
Andree Pastor
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Without a doubt, this was the best hour of consulting I've ever invested in. The value I received far exceeded my expectations. A huge thank you to Roman and the entire Lince Digital Marketing team for an outstanding GoHighLevel consultation. Roman's knowledge, professionalism, and ability to explain complex concepts in a simple, actionable way were truly impressive. I walked away with a clear strategy, practical systems I can implement immediately, and the confidence to use GoHighLevel to automate and scale my business. I genuinely believe this consultation will save me countless hours and help me reach my business goals much faster. If you're serious about growing your business with GoHighLevel, I highly recommend Lince Digital Marketing. It's one of the best investments you can make. Thank you again, Roman!
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RUMBA STAR
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Genial el trabajo que hacen siempre, especialmente el Sr Román, ayudando profesionalmente a los clientes 100% muy recomendados ,son los mejores.
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Colette Amit profile picture
Colette Amit
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I had a great consultation with Roman Novoa from Lince Digital Marketing. He provided valuable insights into promoting PhysicalOne's cash-based services using the HighLevel CRM platform and targeted digital marketing strategies. Roman was knowledgeable, professional, and offered practical recommendations tailored to our goals. I appreciate his expertise and look forward to implementing these strategies to help grow our practice. Dr. Colette Amit, PhysicalOne
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Nelson Gil profile picture
Nelson Gil
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Excelente asesoría por parte de Román, altamente agradecido por sus conocimientos de marketing digital, los que claramente sabré aprovechar. 100% recomendable
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Luis G. Arevalo profile picture
Luis G. Arevalo
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Lince’s services are not only excellent at helping you achieve what you want, but they also provide valuable insight into what your business needs to grow and operate more effectively. Roman has a unique ability to quickly identify opportunities for improvement, and from the very first meeting, he starts sharing practical, experience-based advice that can make a real difference. Today, we had a follow-up meeting, and once again the value was evident. Rather than offering generic optimism, Roman provided thoughtful, realistic guidance tailored to where our business is today and where it can realistically go tomorrow. The insights kept coming, and each one sparked new ideas for our business. We are excited about the future and look forward to continuing to work with Roman and the entire Lince team.